What do we do? ~ What should we do?

Given that Institutes and Universities are engaging in information literacy programmes; given that TAFE's are now offering degrees and expecting their staff to become more like academic staff (get higher degrees, do research etc...); given that we are getting more and more complicated technologies for information management; given that students are expected to do credible research; given that the teachers and lecturers are supposed to know at least as much as their students in doing research; given that library staff are supposed to know more than anybody else about doing secondary research, managing information technology such as databases and citation tools; given all the above:

Are we going to continue to do the same old same old? Zip-ah-di-doo-dah tours of the library (don't blink or you'll miss it), quick introductions to the online material, pandering to what the teaching staff are comfortable with (and their students)?

Or are we going to get into our superhero (or superheroine - must remember to add that final 'e') jump suits and try to offer more?

What would this 'more' be like?
Do we know?
Shouldn't we know?